Monday, September 2, 2013

By Design, Ralph Caplan: Introduction (coursework: reading 1- part1)

The introduction to Ralph Caplan's book By Design discusses all the places that one may find Design. He asks to look beyond the obvious objects- curtains, food packaging, automobiles, etc. and realize that Design is everywhere- not only in all man made tangibles but in human behavior as well. How people interact with their environment and the relationship between the environment and the individual.
"Cereal boxes and toasters are designed, of course, but so are summit meetings and peace movements."

There is a constant need and evolution of Design. Products are created, tested over time, recreated; social structure is created, redefined..this is through design.

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