Sunday, September 1, 2013

Dieter Rams- 10 principles for good design

*Good design is innovative- As new technological possibilities develop, opportunity for new or innovative design does as well. Innovative design needs innovative technology to be possible.

*Good design makes a product useful- Products are developed with a purpose. Good design focuses on the function and intended use of the object, as well as psychological and aesthetic aspects. Good design should not include anything that would over shadow the purpose or usefulness of the object.

*Good design is aesthetic- every day products can affect their users which makes the aesthetic quality of the product fundamentally important. Only well designed objects can be considered attractive and engaging.

*Good design makes a product understandable- Clarity is key. No explanation should be required.

*Good design is unobtrusive- Products for a purpose should be both neutral and restrained.

*Good design is honest- The consumer should not be manipulated or given false promises. Design for the purpose of the product without the design being misleading.

*Good design is long lasting- Products that are trendy show their 'age' or can appear/become dated. Well designed products are 'timeless'.

*Good design is through down to the last detail- No aspect of the product should be left unexplored and developed. Doing so, shows respect to the user.

*Good design is environmentally friendly-  Design can play an integral role in preservation of the environment- conserving materials, resources, and minimize physical and visual pollution.

*Good design is as little design as possible- Meaning do not over design.

The object that I have chosen is a can opener. I considered all principles listed above when deciding what object to use for this project and felt that it fit the criteria.
It is unlike others that I have used, not in the purpose- it is still simply for opening cans- but it is innovative in its design. It is an improved model- easy to use, cuts the lid off in such a way that the lid and edges of the can are not sharp. The lid does not fall/sink down into the can making removal easier and safer. The lid can actually be replaced on the can to store unused contents. The can opener itself does not have the traditional sharp circular 'blade' exposed. The placement of the handles makes use effortless; function and purpose is obvious. The 'body' style is white and sleek. The purpose of being a kitchen 'tool' is not over shadowed by flashy appearance or over designed details and it is not misleading in any way. I am drawn to it by its simplicity and cleanliness in the line and shape. I feel that the designer gave careful consideration in developing this object.

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